Traksjon | Business Consultants

The U.S. Regulatory Compass

Stop chasing moving targets. Ship a buyer‑visible compliance plan. “Every time I think I’ve figured out the U.S. regulations, something changes.”“I need clear guidance on U.S. regulatory compliance for my industry.” If this sounds familiar, you’re not alone. What stalls U.S. expansion isn’t usually technology—it’s uncertainty. Buyers don’t say “no”; they say “later,” while Legal, […]

Ignore the Noise from Headlines. Engage with Your Customer.

After my last newsletter, I heard from European colleagues disturbed by headlines – deported tourists, the White House’s fixation on Greenland, another diplomatic clash. I understand. These are serious developments. They’re disturbing to me, too. But here’s the question: What if those headlines aren’t the best guide to what’s actually happening in the U.S. market? […]